Bag inserts: A cost-effective way to drive a second purchase
A customer’s experience doesn’t have to end at the register. A bag insert is a subtle way to keep the conversation going after they leave. With the right message and print quality, turn a single transaction into a lasting relationship.
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Cross-sell your services
Most customers know a business for the specific product or service they just purchased. A simple tri-fold brochure can bridge this gap by highlighting other offerings. Choose a glossy paper for a professional look that fits easily into a shopping bag and shows customers your full range of expertise.
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Manage your online reputation
For growing businesses, online reviews are a critical part of expanding your customer base. A soft-touch card featuring a QR code makes it easy for satisfied customers to share an online review. For those who aren’t happy, offer a direct line to management and address concerns before a negative review is posted.
Get startedEncourage the next visit
Shorten the time between a customer’s first and second purchase with a limited-time coupon. Add a rack card with a perforated coupon that is valid for 14 days, providing customers with a reason to return. This format is easy to keep on a desk or fridge as a physical reminder of your business.
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Build a lasting connection
Customers are more likely to stay loyal when they feel a personal connection to the people behind the brand. Share a brief mission statement or a photo of your team on uncoated, textured paper. This hand-crafted feel helps focus on the “why” behind the business.
Get startedStay timely
Don’t forget to keep your messaging relevant to the time of year. Outdated bag inserts can make your business look stagnant, while seasonal updates ensure your offers feel timely. For example, during November and December, focus on holiday-specific inserts to drive sales of gift cards.
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Beyond the transaction
Effective inserts add value, not clutter. By focusing on quality materials and intentional messaging, you can transform a simple piece of paper into a meaningful touchpoint that builds long-term trust and growth.
Get startedGet started today!
Get started by filling out the form or giving us a call at 844-347-4162 and see how we can help your company. A sales representative will get back to you via phone within 24 hours of receiving your request.
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