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Best practices for maximizing your event marketing ROI

Marketers across the board agree that events have tremendous potential, but conferences, conventions, and tradeshows aren’t exactly the easiest things to navigate. Cost-related pitfalls can jeopardize your company’s ability to ramp up brand awareness and secure lead generation. But it…

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10 ways great office managers stand out

The role of an office manager involves a vast set of responsibilities. They answer phones, coordinate travel, onboard new employees, and help cultivate a culture that helps an organization stay productive and poised for growth. One of the tricks of…

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